Erika: "By the way, hasn't Kirishima lost more hair? I've got no use for a baldy, even if he is a CEO!"
Yuriko: "Oh, please! So what if they're bald or fat? Do you know what a CEO's wife lives like? You just accept them as they are, and have them buy you lots of sparkles."
— Yuriko shows her greediness[src]

Yuriko Asai (浅井 百合子 (あさい ゆりこ) Asai Yuriko) was a student at Eitoku University and graduate of Eitoku High School. She was the leader of the Lilies, a clique she formed with her best friends, Minako Yamano and Erika Ayuhara. Yuriko disliked Tsukushi Makino and bullied her throughout high school.


High school

Yuriko attended high school at Eitoku Academy, where she was in the same homeroom as her best friends, Minako Yamano and Erika Ayuhara. Tsukushi Makino was also in her class.[1]

Bullying Tsukushi

Yuriko: "This isn't over, you know."
Tsukushi: "Sounds fun. Do your best."
— Yuriko vows revenge after Tsukushi humiliates her[src]

She became jealous of Tsukushi for interacting with the F4. Yuriko secretly wrote a nasty rumor on their classroom's blackboard. Tsukushi saw the girls wiping away the words. They invited her to a fancy party. At the party, they humiliated her by repeating what they wrote to a guy who had approached Tsukushi. Yuriko mentioned Tsukushi's crush on Rui Hanazawa, saying "He'd never waste his time on a weed like you!", before throwing a drink at her.[1] A few minutes later, Yuriko was flirting with Maekawa when Tsukushi interrupted. She embarrassed Yuriko by saying uncouth things and pouring a drink on her. Before Tsukushi left, Yuriko declared "This isn't over, you know." The next day, Yuriko and her friends spied on Tsukushi and Rui. They confronted her afterwards to show her a magazine about Rui's first love Shizuka Todo. The F4's leader Tsukasa Domyoji arrived while they were berating her. He forced them to leave Tsukushi alone and threatened them with red slips[2]

A couple days later, there was a renewed interest in bullying Tsukushi after her friend Kazuya Aoike received a red card. Yuriko and her friends happened to find them hiding. She said "You'll get what you deserve" and then announced their location to the other bullies.[3] That summer, the girls went on Tsukasa's yacht to vacation in Atami. Upon arriving, they were instantly annoyed to see Tsukushi at the beach. Yuriko tried to convince Shizuka not to invite Tsukushi to the yacht party.[4]


Physical appearance

Yuriko had a unique hairstyle, particularly her bangs. Half of her bangs was teased up, which Tsukushi described as "horns". The rest of hair was long and straight.

Personality and traits

Overall, Yuriko was a jealous, greedy person. She disliked Tsukushi out of jealously and targeted her financial status. Yuriko thought money was more important than looks or personality. Her goal was to marry someone rich, which was why she put so much time into her appearance.

Behind the scenes

See also: Category:Yuriko Asai portrayals
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